Sassii group

Search Engine Optimisation (also known as SEO) is the process of improving the ranking of a website in the natural search engine rankings (left hand search results) to increase the amount of qualified traffic to a website. 

The search engines (e.g Google) are a bit like a library, they do their best to catalog the pages on the internet a bit like the books in a library. Making sure that the right information is easilyavailable for the user. So if a library book is not titled correctly, or has incorrect or even illegible information on the cover, cataloguing it correctly is almost impossible. 

Websites are similar – my job is to make sure that the bits that the engines read – have the best possible information there to catalogue the pages in the best way for my clients.
In practice what this means is – when someone types a relevant word or a phrase into Google (this is called a keyword), I aim to get my client's site there – on the first page. Being on the first page or close to it means that the site is “Ranking Highly”

Contact me today for a free site evaluation.